Do you prefer smooth or chunky peanut butter? Well, believe it or not, your choice can reveal quite a bit about you! Those the like smooth peanut butter or chunky end up having some similar personality traits.
Smooth Or Chunky?
It all started when peanut butter company JIF decided to find out a little something about its customers. So, they partnered with research company OnePoll to create a survey and, in the end, over 2,000 Americans took part. So, what did the results find?
Well, in terms of crunchy peanut butter lovers, they actually tend to be optimists – 63%, in fact. They’re certainly the type to head to a party on Friday and stay up all night. However, loving crunchy peanut butter does come with some downsides. For example, most crunchy lovers said that they experienced teasing based on their preference while growing up.
Meanwhile, as you might expect, smooth peanut butter fans are quite the opposite. They tend to be more introverted and more of morning people. But, as people turn older, they feel less proud of loving smooth peanut butter. In fact, 68% of smooth lovers said they pretend they like the chunky type just to fit in with their adult friends.
That’s just the beginning of the differences between peanut butter lovers! After all, Americans love their peanut butter more than anyone else in the world…
Peanut Butter Over Anything
While there are plenty of differences between the types of peanut butter fans, there are also some similarities! Nearly a third of them said it was very important to them, while many said they cared more about a peanut butter preference over jobs and hobbies. In fact, almost half of survey responders said they would leave a first date if the peanut butter types do not match up!
Another commonality between smooth and chunky lovers? The way they eat peanut butter! Over half agreed there’s no better way to eat the delicious spread than with a spoon, straight out of the jars. Likewise, the genders are split evenly, as are cat and dog lovers. It seems there’s as much in common between us as there is different!
Bridging The Gap Between Prefrences
In the end, JIF, OnePoll, and other peanut butter makers hope that those that love crunchy and smooth can come together.
“We think that the time has come to end the battle between smooth and crunchy peanut butter. Despite their differences in taste in music, views on love, and what they like to do on a Saturday night, there’s something both sides can agree on,” said Lee Zalben, Founder & CEO of Peanut Butter & Co. “When they get a craving for peanut butter, their favorite way to eat it is to just grab a spoon!”